The Biggest Losers... updated with correction

First let's get to the corrections. Last week, it seemed that American Photo had a 100% drop in ads to date, but that was an error on Mediaweek's calculations, off by just 97%. They're only down a mere 3%, so you're off the Biggest Loser list!

Updated with this week's information from Mediaweek, here's how the list now shapes up on percentage down ad pages as of today....

1. Scientific American -34.78%
2. Home -33.08%
3. Nickelodeon -32.44%
4. Rolling Stone -30.87%
5. US News & World Report -30.47%
6. Newsweek -30.25%
7. Time -29.34%
8. The New Republic -28.39
9. Sporting News -28.31%
10. Blender -28.04%

HOT UP AND COMERS

Fortune -24.69%
Fitness -24.08%
Cycle World -23.67%