Business 2.0: Close to the edge....

Next week, the fate of Business 2.0 will become public. A mere coincidence that it will happen during the absolute quietest week of the summer, when most of the free world is away on vacation? I would say that is not a good sign. People like to deliver bad news when nobody's around.

Even the Reaper is not going to be around. As you may imagine, it's a lot hotter down here than up there, so we need a little time to kick back in a cooler climate, somewhere where there is no water, so trust me, no cruises.

I am anticipating Business 2.0 being taken off life support and for Time Inc. to do the corporate thing -- announce that it will become a web-only property, part of their much-maligned "digital strategy." It may be its own playground, or using one of publishing's famous stand-bys, become "part of another site" or "a section in another one of our magazines" (i.e. Fortune). If you've been around long enough, you've seen this game before.

Comments

[magazine lover]

That explains the offer I got in the mail for one year of Fast Company for $5. And, you know, I didn't want it.

[junebee]

Have a great vacation, Reaper.